On May 17 (Sat), the CEO course of Sungkyunkwan University, W-AMP, conducted a cultural tour of Andong-Yeongju region. This domestic seminar became a venue for mutual exchange among the 26th members of the W-AMP and an opportunity to learn Confucian culture and its long history and traditions.

Andong is the birthplace of Korea's Confucian culture and a place that preserves its traditions. It is called "Churohyanggi (鄒魯 of 鄕)" in Korea, which means the hometown of Confucius and Mencius, and is famous for historical sites of Toegye Yi Hwang, Yoo Seong-ryong, and Ahn Hyang.

Under the guidance of Professor Oh Won-seok, 37 people attended the event, including 26th W-AMP classmates, spouses, and faculty members of the business school, and started at the 600th anniversary hall and visited Andong Hahoe Village in Andong and Sosuseowon in Yeongju after a tour of Dosanseowon.

W-AMP (CEO Course), which symbolizes the 3W of Wisdom Management, Wealth Management, and Well-being Management, is a representative CEO course at Sungkyunkwan University, delivering humanities assets based on the 626-year history of Sungkyunkwan University, enhancing creative management minds based on Eastern philosophy, history, culture, and art, and dealing with recent social and cultural issues such as artificial intelligence (AI), big data, and ESG.