Hyundai MOBIS Auto Parts Marketing Contest for Undergraduates
- 관리자
- Hit456
- 2013-11-26
Team Pure Heart (Joonhui Lee/Business Administration 07, Dahae Kim/Chinese Literature 07, Yaena Kim/Psychology 08) and Team Driving Pit (Joonsuk Park/ Business Administration 06, Myungchul Kim/ Business Administration 06, Jieun Cha/English Literature 07) won the Grand Prize and the Second Prize respectively at Hyundai MOBIS Auto Parts Marketing Contest for Undergraduates. Those teams are comprised of members of Magic Flute, a high-tech industry marketing association of SKKU Business School. 8 teams, chosen for the finals, gave presentations and Hyundai MOBIS chose 3 teams for the Grand Prize, the First Prize, and the Second Prize on Jan 19.
Team Pure Heart made a hit with the juries by presenting concrete on-line communication strategy with SNS.
Hyundai MOBIS is an affiliate of Hyundai Motor Group and after a successful change into an automotive parts maker, MOBIS had long been committed to growing as the biggest parts maker in Korea.
「Source – excerpt from Newsis Economics Jan 10, 2011」
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