For more details on the courses, please refer to the Course Catalog
| Code | Course Title | Credit | Learning Time | Division | Degree | Grade | Note | Language | Availability |
|---|---|---|---|---|---|---|---|---|---|
| GBA2037 | Business Statistics | 3 | 6 | Major | Bachelor | 1-2 | English | Yes | |
| Statistical models have become an integral part of business. As a course for business majors, this is designed to help students be equipped with knowledge and skills needed for quantitative analysis. We will study various topics including sampling theory, estimation, hypothesis tests, and regression analyses. | |||||||||
| GBA2038 | GBA Freshman Seminar | 3 | 6 | Major | Bachelor | 1-2 | - | No | |
| The course consists of three main sections: (1) Research writing in English on current business related topics (2) Group presentation and debate on domestic and global business issues (3) Guest lectures by professors who teach in Global Business department, so that students can have a good idea about the courses that they will take in the department and choose the right track. Students are required to read, summarize, make presentation and perform independent research on various topics. | |||||||||
| GBA3006 | Derivative Securities and Corporate Risk Management | 3 | 6 | Major | Bachelor | 4 | English | Yes | |
| Advanced treatment of options, futures, and other derivative securities. Detailed description of the entire spectrum of derivative products. Theoretical and numerical valuation of derivative securities. How corporate risk managers use derivatives to hedge exchange rate risk, interest rate risk, commodity risk, credit risk, etc. | |||||||||
| GBA3007 | International Finance | 3 | 6 | Major | Bachelor | 4 | English | Yes | |
| This course introduces business students to fundamentals of international finance. It broadly consists of two parts: (1) International Trade and Investment and (2) Emerging Markets. In the first part, we will learn an essential set of tools for understanding the trades and investments in global financial environment. Specifically, we will examine international monetary system and trades between countries, the balance of payments and its economic impact, and lastly the foreign exchange market and currency rates. We will apply this cumulative knowledge to multinational firms’ currency risk management and international investment decisions. In the second part, we will explore unique and interesting issues faced by firms operating in emerging markets. We will study various types of country risks and political risks and learn how they affect the value of emerging market firms. We will then move on to examine corporate governance issues, in which we look at the impact of ownership structure, large shareholder and media on managerial behavior and firm performance. Lastly, we focus on religion and culture in different emerging markets and examine their relevant impacts on firms’ operation. Overall, this course will help business students with a specialization in finance to understand the challenges and opportunities of firms involved in international trade and investment and firms dealing with governments and investors across different countries. | |||||||||
| GBA3008 | Banking and Financial Intermediation | 3 | 6 | Major | Bachelor | 4 | English | Yes | |
| The main topics are (1) the economic role of financial intermediaries, with an emphasis on commercial banks; (2) the evolution of markets in which banks and other financial intermediaries operate; and (3) the regulation of commercial banks and other financial institutions. | |||||||||
| GBA3009 | Marketing Strategy and Planning | 3 | 6 | Major | Bachelor | 3 | English | Yes | |
| Focuses on marketing’s role in gaining a sustainable competitive advantage. Topics include competitor analysis, managing competitive interaction, and marketing signaling. Emphasis is on applications through the use of case studies and/or computer game simulation of competitive interaction and the development of a strategic marketing plan. | |||||||||
| GBA3013 | Advertising and Promotion Management | 3 | 6 | Major | Bachelor | 4 | - | No | |
| Basic advertising and sales/promotion concepts. The design, management, and integration of a firm’s promotional strategy. Public policy aspects and the role of advertising in marketing communications in different cultures. | |||||||||
| GBA3017 | Organizations and Organizational Change | 3 | 6 | Major | Bachelor | 4 | English | Yes | |
| Analysis and development of organization design and change in order to increase organizational effectiveness. | |||||||||
| GBA3024 | Channels of Distribution | 3 | 6 | Major | Bachelor | 4 | - | No | |
| Marketing channels are analyzed as organized behavioral systems. Focus is on the institutional structures, relationships, and functions of channels of distribution. Franchising, vertical integration, and vertical channel agreements are also emphasized. | |||||||||
| GBA3025 | Current Topics in Finance | 3 | 6 | Major | Bachelor | 4 | English | Yes | |
| The course will provide students with an overview of the issues that are discussed in financial markets. The course will provide students with an overview of contemporary financial events as they occur, and the opportunities to go through financial decision making process in financial markets and corporations.Course content varies. Course is offered only occasionally. | |||||||||
| GBA3026 | Current Topics in Marketing | 3 | 6 | Major | Bachelor | 4 | - | No | |
| This course focuses on current topics of relevance to research in the field of marketing. Typically, the emphasis is on covering a narrow topic area in depth, rather than on surveying a broad area. Topics will vary from year to year.Course content varies. Course is offered only occasionally. | |||||||||
| GBA3031 | Contemporary Entrepreneurship | 3 | 6 | Major | Bachelor | 4 | - | No | |
| Survey course designed to enable students to explore the vast opportunities of entrepreneurship. Multidisciplinary approach that examines the macro and microconditions that encourage entrepreneurship. Course objectives are (1) to learn the basic concepts of entrepreneurship, (2) to understand the human side of entrepreneurship, and (3) to encourage entrepreneurial thinking by the student and enable the student to evaluate personal prospects for entrepreneurship. | |||||||||
| GBA3034 | Business Communication | 3 | 6 | Major | Bachelor | 2 | English | Yes | |
| This course explores the theory and practice of written and oral communication in business. Students learn strategies for effectively communicating in a variety of business contexts from e-mail to formal written and oral reports. | |||||||||
| GBA3035 | Integration of Systems and Business Informatics | 3 | 6 | Major | Bachelor | 3 | English | Yes | |
| Topics to be covered include basic statistical concepts such as descriptive statistics, graphical representations of data, probabilities, probability distributions, and random variables. While investigating sampling distributions, estimation, inference, and basic simple linear regression analysis; many real world examples from various business and economic disciplines will be investigated for better business decisions. Applications and hands-on experiences will be emphasized by using Microsoft Excel program.(Pre-requisite: calculus) | |||||||||
| GBA3038 | Strategic Customer Management | 3 | 6 | Major | Bachelor | 4 | - | No | |
| This course offers an introduction to customer management and services marketing involving values for customers and values from the customer. The main objectives of the course are to: 1) introduce you to the key concepts in services marketing and customer relationship management; 2) develop an understanding of the various factors affecting the customer-firm relationship; 3) explain the theoretical underpinnings of the link among customer satisfaction, customer loyalty, and customer profitability; 4) provide the basis for formulating strategies for service quality management and customer relationship management; and 5) provide a framework for analyzing operational decisions made by firms for value creation for customers, as well as for firms | |||||||||