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Academic Programs

Business

For more details on the courses, please refer to the Course Catalog

교육과정
Code Course Title Credit Learning Time Division Degree Grade Note Language Availability
ERC3001 Global Capstone Design 3 6 Major Bachelor 3-4 Engineering Korean Yes
This course covers the innovative design process based on international and interdisciplinary design teams by exploring users' various needs, defining design problems, reflecting practical constraints, generating diverse concepts, evaluating and refining final solutions and prototyping. The multidisciplinary design theories and methodologies will be addressed to guide the design process. Therefore, in this course, core capabilities for next generation engineers such as global competitiveness, innovation ability and interdisciplinary capstone design ability can be significantly fostered.
ERP4001 Creative Group Study 3 6 Major Bachelor/Master - No
This course cultivates and supports research partnerships between our undergraduates and faculty. It offers the chance to work on cutting edge research—whether you join established research projects or pursue your own ideas. Undergraduates participate in each phase of standard research activity: developing research plans, writing proposals, conducting research, analyzing data and presenting research results in oral and written form. Projects can last for an entire semester, and many continue for a year or more. SKKU students use their CGS(Creative Group Study) experiences to become familiar with the faculty, learn about potential majors, and investigate areas of interest. They gain practical skills and knowledge they eventually apply to careers after graduation or as graduate students.
FIT4001 FinTech Startups and Venture Financing 3 6 Major Bachelor/Master 3-4 FinTech - No
This is a course in FinTech Startups and Venture Financing for FinTech master or undergraduate students in business major. Students can learn how to develop business models in fintech area and how to raise capital from venture capital to grow fintech start-ups.
FIT4002 FinTech and Financial Law Practice 3 6 Major Bachelor/Master 1-4 FinTech Korean Yes
This course aims to help those students who seek to establish FinTech startup companies or engage in FinTech business, and the students are able to learn legal and regulatory issues and practices in the FinTech business and industry.
FIT4003 Financial Derivatives 3 6 Major Bachelor/Master 1-3 FinTech Korean Yes
The objective of this course is to introduce key building blocks of financial derivatives to FinTech-oriented students. By combining analytical models with numerical examples, exercises, and case studies, the course emphasizes practical applications of financial engineering tools. Main topics cover various aspects of forward contracts, futures, options and swaps. The course will focus on hedging and pricing of financial derivatives.
GBA3045 Business Practicum : Convergence Capstone Design 3 6 Major Bachelor Global Business Administration - No
[COURSE DESCRIPTION] This course seeks to provide students with a wealth of contextual applications for the theories and practices they have learned. Students will work in groups on a challenging and comprehensive business project. For the project, students will conduct the market, strategic and financial analyses, so as to produce a valid project output for a real company or organization. The topics assigned for the project will vary each semester, depending on the nature/industry of the client firm. [COURSE OUTCOMES] Upon completion of this course, students will: (1) be able to synthesize theory and practice; (2) have real-world work experience that will make them more attractive candidates for professional jobs; (3) be exposed to intensive real-life working environments; (4) exhibit depth of thought with which students can identify problems and solutions within the contexts of business planning
ISS3151 Corporate Finance 3 6 Major Bachelor 1-4 English Yes
In an increasingly globalized world, firms increasingly deal with several stakeholders from all over the word. Combining local knowledge from different countries can create synergies that improve financial analysis and bring insights that make financial forecast less prone to errors. In this course we will look at companies from a financial perspective. The ultimate goal of corporations is to take on the best possible projects (e.g., a plant expansion) and finance them the best way possible (e.g., issuing debt or equity). The time and uncertainty of investment payoffs make these problems nontrivial and essential for long-term success. Corporate finance answers the following questions: (a) Valuation: How can we value and choose projects? What is the value of a company? (b) Capital Structure: Should corporations obtain financing? For which projects? How? The aim is to give you a framework to understand and answer these issues in theory and in practice. We will see how to apply discounted cash flows to value bonds, stocks and other risky projects; we will use estimate a firm's cost of capital and different corporate valuation methods.
ISS3159 Understanding International Finance, the Global Economy, and Exchange Rates 3 6 Major Bachelor 1-4 English Yes
Exchange rates, foreign currency and international finance are essence in the global economy. Government repays overseas debt, companies make contracts on exporting/importing goods with foreign ones and fund managers invest clients’ money in overseas assets. All these economic activities are ultimately related to foreign exchange risk. Therefore, we will face serious economic losses without understanding international finance. This motivates us to study international finance. This course assumes that attended students have no background in finance and starts by introducing students to the foundations of financial theory. Students then learn the foundations of international finance focusing on foreign exchange rates. This course further introduces more advanced topics such as international asset pricing and currency risk management which are being actively used in the real world. In addition, students acquire skills in data analysis using Excel with Visual Basic for Applications. This exercise is very useful for students not only to prepare for their group works in this class, but also to do empirical analysis in both academics and industry.
ISS3182 Strategic Management 3 6 Major Bachelor English Yes
This course is designed to develop skills needed for analyzing a strategic problem to arrive at a strategic managerial decision about it after synthesizing all the relevant information. Specifically, one of the objectives of this course is to learn how to apply basic concepts of game theory to address strategic issues faced by businesses. Strategic managerial decisions by a manager are not static and cannot be made in isolation. Instead, a manager must account for the expected strategic actions and reactions of rival firms, subordinates, and superiors, etc., to his/her directives and proposals. Game theory is a powerful tool for examining strategic interactions among multiple players in a real business world.
ISS3213 International Business and Management 3 6 Major Bachelor 1-4 English Yes
This is a sophomore- or junior-level undergraduate course in international business (IB) strategy, with a focus on the foundations of global corporate success of large multinational enterprises (MNEs). The course has three main goals. First, it provides a critical overview of the most influential international business strategy literature with a focus on both conceptual and managerial insights. This overview should help undergraduate students obtain a better understanding of the complexity and the challenges associated with managing a large multinational network. Second, it aims to prepare undergraduate students for a professional career in an MNE by focusing primarily on the dynamic components of international business strategy and the change processes associated with such strategy. Third, the course aims to develop some practical communication skills, namely through preparing and making case presentations. In-depth understanding of the main sources of MNEs’ global corporate success is indispensable for further understanding the critical roles of MNEs as the most significant catalysts for innovation through collaboration in the world market. The course consists of twenty six formal sessions held over a period of four weeks (block course format) as shown in the general course outline, followed by the possibility to interact with the instructor on case analysis presentations. During the formal sessions, there will be a mix of presentations by the instructor (this should cove
ISS3216 Principles of Finance 3 6 Major Bachelor English Yes
This course provides an introduction to the fundamental concepts and techniques of finance and might be subtitled “what every business major needs to know about finance.” It is designed to provide students a foundation with regard to the key concepts from each of three major areas of finance — investments, financial markets and corporate or managerial finance. In the class, we will discuss issues relating to the financial markets, the time value of money, financing, valuation, investments and other topics.
ISS3217 Business Analytics 3 6 Major Bachelor 1-4 English Yes
This course will provide students with an introduction to business analytics. This course will change the way you think about data and its role in business. We will examine how data analysis technologies can be used to improve decision-making. We will study the fundamental principles and techniques of business analytics, and will examine real-world examples and cases to place datamining techniques in context and to develop business analytic thinking.
ISS3218 Advertising and Popular Culture 3 6 Major Bachelor 1-4 English Yes
This course is an exploration of advertising and popular culture (and advertising as popular culture). Students will explore advertising from many different perspectives, how it is attached by pop culture and how it is affecting pop culture and our everyday lives.
ISS3219 Digital Marketing 3 6 Major Bachelor English Yes
The goal of this course is to provide insights on how modern industry is adopting new emerging media and technologies as marketing tools. In a digital sphere, modern consumers go through the stages of awareness, intent, conversion and finally retention. The course will focus on how digital media have revolutionized the interactions between firms and consumers along this journey. New technologies offer powerful tools to reach consumers along the funnel: online display ads raise awareness, search listings reach consumers with intent, e-commerce facilitate conversion, and social medial both energizes and retains customers.
ISS3220 Consumer Behavior 3 6 Major Bachelor English Yes
The goal of this course is to provide 1) an understanding of the dynamics that underlie consumer behavior (CB) and the factors that influence these dynamics, and 2) experience in extending beyond knowing and understanding to applying said knowledge. For many aspects of the course experience, the guiding question will be: “How could you apply the concepts and principles form assigned reading to develop, improve, package or promote your product/service/issue in a way likely to impact positively upon consumers’ mental states and/or behavior? ”